Apple Watch is the most personal product Apple has ever made, because it’s the first one designed to be worn. Narrated by Jony Ive, Senior Vice President, Design at Apple.

The iPhone-compatible watch let you read emails, connect with friends’ watches via Digital Touch and even answer calls, something CEO Tim Cook said he has wanted to do since he was five years old.

In addition to Apple’s first-party apps, including Apple Pay, you can get insight into Facebook notifications, WeChat messages and Twitter trends without pulling out your smartphone.

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